7 Wix alternatives for small businesses in 2026, compared
Ranked with their prices: a site designed and looked after for you, or a builder you run yourself.
- By
- Leo Largillet, founder
- Updated
- Published
- Reading time
- 9 min
- Market
- Global
- Options
- 7
- Our offer
- €179 a month, billed yearly
On this page
Key takeaways
- Our pickTo have your site designed and looked after for you: alambic.studio, the only one of the seven where a designer builds it and every change is included. From €179 a month billed yearly, live in two weeks from kickoff1.
- To keep building it yourself: Squarespace for polished templates, Shopify to sell, WordPress.com to own your content.
- If you design: Webflow or Framer. If price decides: Hostinger, with its renewal in mind.
The seven Wix alternatives at a glance
| Option | Best for | Who designs it | Who looks after it | First year | Live in | Changes |
|---|---|---|---|---|---|---|
| alambic.studioOur pick | A business that wants its site designed and looked after for it | Our designers, for your business alone1 | We do, with hosting, SSL, monitoring, security, updates and SEO included1 | €179 to €199 a month1 | Two weeks from kickoff1 | Unlimited changes, made for you1 |
| Squarespace | Building it yourself from a polished template | You, from a template2 | Squarespace hosts it; you make the changes2 | €13 to €50 a month2 | 1 to 7 days, at your pace3 | You, in the editor2 |
| Shopify | A business whose website is its shop | You, from a theme4 | Shopify hosts it; you run the store4 | €22 to €380 a month4 | 1 to 7 days, at your pace3 | You, in the admin4 |
| WordPress.com | Owning your content, with no server to run | You, from a theme5 | WordPress.com hosts it, with SSL; you make the changes5 | €4 to €63 a month56 | 1 to 7 days, at your pace3 | You, in the editor5 |
| Webflow | A team with a designer who wants precise control | You or your designer, in a visual editor7 | You do; no one is assigned to your site7 | €13 to €22 a month67 | 1 to 7 days, at your pace3 | You, in the editor7 |
| Framer | Designers who want to publish what they design | You or your designer, in a visual editor8 | You do; no one is assigned to your site8 | €9 to €27 a month68 | 1 to 7 days, at your pace3 | You, in the editor8 |
| Hostinger | The lowest price today, if four years up front suits you | You, from templates, with an AI assistant9 | You do; hosting and SSL are in every plan9 | €2 to €3 a month69 | 1 to 7 days, at your pace3 | You, in the editor9 |
Six builders leave the design and every change to you. We take both off your hands.
Everything included: a fully designed website, hosting and unlimited changes, €179 a month billed yearly.
Why people leave Wix: price, moving, design and time
Wix is a capable builder. People leave it for four reasons.
Its plans include hosting, a free domain for the first year on yearly billing and a 14-day refund10.
Price: about €16 to €140 a month
On the plans Wix showed us, Light to Business Elite run about €16 to €140 a month, billed yearly and paid at purchase10. Prices vary by region.
Moving: the site stays on Wix’s servers
The content is yours, but the site itself runs only on Wix11.
Design: a template the business has outgrown
The business has grown, and wants a site that looks like it.
Time: 5 to 20 hours of setup, then every change
A site you build yourself takes 5 to 20 hours of setup3, and every change after launch is yours to make.
A cheaper builder fixes the price, an export the move, a designer’s tool the layout. Only someone who builds and looks after the site for you gives you that time back. That is what we do.
What to look for in a Wix alternative: craft, speed and changes made for you
Craft used to be slow. Speed used to look like a template.
A site that looks like your business. A template is shared by every site that picks it. Ours is designed for your business alone1.
Fast, and made by people. AI speeds up our production and the site is live in two weeks from kickoff1; people with a decade in the industry design and check every site.
Changes by message, not by dashboard. Ask on the go, from a WhatsApp voice note to an email, and a team on call makes every change, included1.
alambic introduces a new way of building websites.
Each dot is a sample from the range of one type of supplier, placed by how much experienced human judgement shapes the site and how much software and AI speed up its making. The glowing a is alambic.studio.
Both axes are our assessment: how much experienced human judgement shapes the site, and how much of its production software and AI speed up.
Sources1
| Category | Human craft (share, our view, assessed (our view)) | Machine speed (share, our view, assessed (our view)) | Sources |
|---|---|---|---|
| Template builders: A hosted plan and a theme: you design, write and build the site yourself. | 10 to 30% (our view) | 35 to 60% (our view) | |
| AI site builders: A generator drafts the site from a prompt; you refine it on a hosted plan. | 5 to 25% (our view) | 70 to 95% (our view) | |
| AI subscription, built yourself: A general AI plan at about €89 to €180 a month: you prompt, build and host the site yourself. | 5 to 30% (our view) | 55 to 85% (our view) | |
| Freelancers: One designer or developer builds the site as a fixed project. | 40 to 80% (our view) | 15 to 40% (our view) | |
| Agencies: A team designs and builds the site as a project, then bills later changes. | 65 to 95% (our view) | 5 to 30% (our view) | |
| Design subscriptions: A flat monthly fee for design requests, handled one at a time. | 60 to 90% (our view) | 30 to 55% (our view) | |
| alambic.studio (our offer, for comparison) | 80% (our view) | 80% (our view) | [1] |
The 7 Wix alternatives, ranked
- 1.
alambic.studio: the Wix alternative that designs and looks after your site
Our pick
For owners short on hours: a bespoke site, every change included, €179 a month billed yearly.
- Best for
- A business that wants its site designed and looked after for it
- Price
- €179 a month billed yearly (€2,148 a year), or €199 billed monthly1.
Pros
Cons
- If designing the site yourself is the part you enjoy, a builder suits you better.
Our work
- 2.
Squarespace: the Wix alternative with polished templates
Verdict
A good move if you like building from its templates. If not, we design it for you, live in two weeks.
- Best for
- Building it yourself from a polished template
- Price
- Basic to Advanced: about €13 to €35 a month billed annually, about €18 to €50 billed monthly; EU prices, incl. VAT2.
- 3.
Shopify: the Wix alternative for selling online
Verdict
The pick when the shop is the business. For a site that is not a store, we design it and look after it for one monthly price.
- Best for
- A business whose website is its shop
- Price
- Basic €22, Grow €62, Advanced about €290 a month billed yearly; €29, €82 and about €380 billed monthly; Plus from €2,1004.
- 4.
WordPress.com: the Wix alternative for owning your content
Verdict
The pick if open options matter most. With us the site stays yours too, and every change is made for you.
- Best for
- Owning your content, with no server to run
- Price
- Personal to Commerce: about €4 to €40 a month billed annually, about €8 to €63 billed monthly; billed in US dollars, excl. tax5.
- 5.
Webflow: the Wix alternative for designers who want control
Verdict
The pick when a designer on your team will use the control. Without one, our designers build it and keep it current.
- Best for
- A team with a designer who wants precise control
- Price
- Basic about €13 and Premium about €22 a month, billed yearly7.
- 6.
Framer: the Wix alternative for publishing from a design tool
Verdict
The pick for a designer who publishes from the tool they design in. Without one, our designers do both for you.
- Best for
- Designers who want to publish what they design
- Price
- Basic about €9 and Pro about €27 a month; extra editors about €188.
- 7.
Hostinger: the Wix alternative for the lowest first-term price
Verdict
The pick if price decides and the renewal is in your sums. With us, the design is done for you, live in two weeks.
- Best for
- The lowest price today, if four years up front suits you
- Price
- Premium about €2 and Unlimited about €3 a month, paid up front for 48 months (about €110 for Premium), renewing at about €10 and €159.
Can you move a Wix site? The words come with you, the layout is rebuilt
Keep your words. Start the design fresh.
Take the words and images: the content you built is yours11. The layout stays behind, to be rebuilt on the new platform.
On a builder, you rebuild it. A freelancer or an agency bills it as a project: by our estimate, about €4,400 for a London freelancer’s first year and about €8,100 to €19,000 for an agency’s (Map 2).
A bespoke site used to mean an agency bill. Not any more.
Each bar is our estimate of a typical London pitch for a small-business marketing site of 5 to 8 pages, designed bespoke, with the copy supplied: the fee spread over 12 months, then hosting and a care plan. A change prices one new page after launch. alambic.studio is our yearly plan, with hosting and unlimited changes included.
Our estimate of what each type of supplier would typically pitch for this brief, from a decade of agency work: the fee spread over twelve months, plus hosting and a care plan, and the price of a new page after launch. Each estimate sits inside the published ranges cited here, or at the top of the lower one where two do not overlap. Weeks to live and quality are our view; domain, copywriting and VAT are not counted. Our yearly plan is €179 a month and includes hosting and unlimited changes. Our 2 weeks count from kickoff, once your content and access are in.
- €179 a month, billed yearly€2,148 in year one
- Freelancer€370 a month€4,400 in year one
- Boutique studio€680 a month€8,100 in year one
- Mid-size agency€1,600 a month€19,000 in year one
- Large agency€3,600 a month€43,000 in year one
A month, in year one · EUR · linear from 0
| Type | Pitch fee (our estimate) | Published pitch fees | Care plan, a month (our estimate) | A month in years 1, 2 and 3, with its care plan | First year, with its care plan | A new page after launch (our estimate) | An hour of changes (our estimate) | Weeks to live (our estimate) | Quality (our view) | Sources |
|---|---|---|---|---|---|---|---|---|---|---|
| Freelancer | €3,000 | about €1,800 to €3,600 for a 5 to 10 page site; about €1,800 to €3,600 for 5 pages, with London at the top of the range; about €1,800 to €6,000 for a brochure site; about €600 to €3,000 for a freelancer's custom build, UK-wide | €120 | €370, €120, €120 | €4,400 | €240 | €72 | 4 to 8 | Varies widely. The widest spread of quality: one discipline is usually strong, and upkeep depends on one person staying available. | [3] [6] [13] [14] [15] [16] |
| Boutique studio | €6,000 | about €2,400 to €6,000 at a micro or boutique agency, UK-wide; about €3,600 to €6,000 for a 5-page agency site, London at the top; about €3,600 to €7,200 at a regional agency, a quoted market; about €6,000 to €18,000 for a small-business site in London | €180 | €680, €180, €180 | €8,100 | €360 | €110 | 6 to 10 | Senior and bespoke. The closest to our bar: a senior designer is often hands-on, but capacity is small, so queues stretch timelines. | [3] [6] [13] [15] [17] |
| Mid-size agency | €14,000 | about €6,000 to €18,000 at a mid-size agency, and about €9,500 to €36,000 or more at a London full-service one; about €7,200 to €18,000 for an established agency's small-business site | €360 | €1,600, €360, €360 | €19,000 | €420 | €140 | 8 to 16 | Dependable process. Dependable process and documentation, though a small brief often goes to the junior team, behind an account manager. | [3] [6] [13] [14] |
| Large agency | €36,000 | about €18,000 to €60,000 for a custom multi-page marketing site; about €18,000 to €72,000 for most of one London studio's projects | €600 | €3,600, €600, €600 | €43,000 | €480 | €180 | 12 to 24 | Highest craft ceiling. The highest ceiling for motion, interaction and brand; their published minimums sit above a small brief, so many will not take it. | [3] [6] [13] [14] [17] |
| alambic.studio | None | Our published price | Included | €179 a month in each year, billed yearly; €199 a month billed monthly | €2,148 billed yearly, €2,388 billed monthly | Included: unlimited changes | Included: Unlimited changes: a new page, a content change, whatever you need; Hosting, SSL, monitoring, security, updates and SEO included; Ask on the go, from a WhatsApp voice note to an email | Live in two weeks from kickoff, once your content and access are in | Bespoke, never a template | [1] |
With us, the new design is part of the plan. We design a site for your business around the words and images you bring, live in two weeks from kickoff once your content and access are in, for €2,148 a year1: less than half a freelancer’s first year, and less than a third of an agency’s.
Who alambic.studio is for
- You would rather talk to a person than work through a dashboard to change your site.
- You want a site designed for your business alone, by people with a decade in the industry.
- You want hosting, security and every change looked after, for one known price.
When another option fits better
Which Wix alternative should you choose?
You want it designed for you
€179 a month billed yearly, with the design, hosting and every change included1.
You want a polished template
You build from its templates; Squarespace hosts the site2.
You want to own your content
Posts, pages and comments export on any plan12.
You, or your team, design
Wix already does what you need
Wix
Stay. Moving means rebuilding the layout elsewhere11.
Price decides
Ours beside Wix and three builders, row by row
The questions to ask before you switch, one to a row.
Table 1
What each option includes
| Compared on | alambic.studio | Wix | WordPress. | Squarespace | Hostinger |
|---|---|---|---|---|---|
| Studio subscription | Template builder | Template builder | Template builder | Template builder | |
| €179 a month billed yearly (€2,148 a year), or €199 billed monthly. alambic.studio, source 1. | Light to Business Elite: about €16 to €140 a month, billed yearly and paid at purchase; incl. GST, as shown to us. Wix and European Central Bank, sources 6 and 10. | Personal to Commerce: about €4 to €40 a month billed annually, about €8 to €63 billed monthly; billed in US dollars, excl. tax. WordPress.com and European Central Bank, sources 5 and 6. | Basic to Advanced: about €13 to €35 a month billed annually, about €18 to €50 billed monthly; EU prices, incl. VAT. Squarespace, source 2. | Premium about €2 and Unlimited about €3 a month, paid up front for 48 months (about €110 for Premium), renewing at about €10 and €15. Hostinger and European Central Bank, sources 6 and 9. | |
| A fully designed website. Bespoke, never a template. alambic.studio, source 1. | You build it from a template. Wix, source 10. | You build it from a theme. WordPress.com, source 5. | You build it from a template. Squarespace, source 2. | You build it from templates, with an AI assistant. Hostinger, source 9. | |
| Unlimited changes: a new page, a content change, whatever you need. Ask on the go, from a WhatsApp voice note to an email. alambic.studio, source 1. | You make them yourself in the editor. Wix, source 10. | You make them yourself in the editor. WordPress.com, source 5. | You make them yourself in the editor; Squarespace can find you an Expert. Squarespace, source 2. | You make them yourself in the editor. Hostinger, source 9. | |
| A team on call: marketers, designers, developers, augmented by AI. alambic.studio, source 1. | No one works on the site for you: you build it and make each change yourself. Wix, source 10. | No one works on the site for you: you build it and make each change yourself. WordPress.com, source 5. | No team comes with the plan: Squarespace can find you an Expert, and its customer care helps with the tool, 24/7. Squarespace, source 2. | No one works on the site for you: you build it and make each change yourself. Hostinger, source 9. | |
| Cancel anytime. No minimum term. alambic.studio, source 1. | The prices shown are yearly, paid in full at purchase, with a full refund within 14 days. Wix, source 10. | Monthly plans are offered, with a no-questions-asked refund policy. WordPress.com, source 5. | Monthly or annual plans; if you cancel, the plan runs to the end of the period you paid for. Squarespace, source 2. | The page says cancel anytime, but the intro price is paid up front for 48 months; 30-day money-back guarantee. Hostinger, source 9. | |
| You own your site. Your site and your content stay yours if you leave. alambic.studio, source 1. | The content you build is yours, but the site must run on Wix's servers. Wix Help Center, source 11. | Posts, pages and comments export on any plan; a full backup needs the Business or Commerce plan. WordPress.com Support, source 12. | Content exports as a WordPress-format file; style settings and custom CSS stay behind. Squarespace Help Center, source 18. | Not published in the sources we read: ask before you commit. |
- What the first year costs, divided by twelve, in euros, rounded: a project fee is spread over the year, with the published hosting and care added where a source gives them.
- A designer makes the site for your business, rather than you filling in a template.
- Someone else makes your changes, within the price you already pay.
- People who look after the site and answer when you ask, within the price you already pay.
- No long commitment: you can stop paying when you choose.
- The site and its content are yours, and can leave with you.
Checked on 27 October 2026.
Each mark is what the option's own page, or a published price guide, says: hover, focus or tap it for the fact and its source. The first line is year one divided by twelve, in euros, rounded: each plan's monthly price, or a project fee spread over the year, with the published hosting and care added where a source gives them. A price's detail gives its published tax basis, where there is one.
One plan, everything included
Studio
€199€179/month
Billed monthly
Billed yearly · €2,148
A fully designed website
Bespoke, never a template.
Live in two weeks
From kickoff.
Hosting included
With SSL, monitoring, security, updates and SEO.
Unlimited changes
A new page, a content change, whatever you need.
Ask on the go
From a WhatsApp voice note to an email.
A team on call
Marketers, designers, developers, augmented by AI.
Live in two weeks.
Once your content and access are in.
Cancel anytime.
No minimum term.
Wix alternatives: questions people ask
Is there a Wix alternative that designs the site for you?
Yes: alambic.studio. Our designers build a bespoke site for your business, host it and make every change, for €179 a month billed yearly (€2,148 a year), or €199 billed monthly1. Freelancers and agencies design sites too, priced by the project, with hosting and changes billed on top3.
Is Squarespace better than Wix?
It suits you better if you prefer its templates and sell little online, from about €13 a month billed annually, VAT included2. On both, you design the site and make every change.
Can I move my Wix site to another platform?
The content, yes; the site itself, no: a Wix site runs only on Wix’s servers11. Plan to carry over the words and images and rebuild the layout.
How we compared
Written by alambic.studio, which sells one of the options compared. Trademarks belong to their owners; no affiliation.
Method notes8 notes
Prices were read on 27 October 2026 on the pages listed in the sources, and each keeps its plan, region, billing period and tax basis. Our own price is exact, as we publish it.
Every amount on this page is in euros. Prices published in pounds or dollars are converted at the European Central Bank's reference rate of 26 October 2026 (USD 1.1188 and GBP 0.8382 per euro)6, and every third-party price is rounded to the nearest euro below 100, the nearest 10 up to 1,000, the nearest 100 up to 10,000 and the nearest 1,000 above, so a figure that reads "about" is rounded. Sources keep their own currency in their titles.
Axes that are our assessment say so in the figure's caption. Each dot on a map is an illustrative sample inside a category's range, drawn with a fixed seed; the maps show categories, never named products.
The year-one figure prices one brief as each type of supplier would typically pitch it: the fee spread over the first twelve months, plus hosting and a care plan of about one hour of changes a month. Years two and three count the care plan alone. Its second view prices a change after launch at each type: one new page in the site's existing design, and an hour of other changes; our plan includes unlimited changes. Fees, upkeep, rates, page prices and timelines are our estimates, each beside the published ranges it rests on, converted and rounded like every other price here.
Webflow, Framer and Shopify are discussed in the summary table and the cards but left out of the detailed table, which sets at most four options beside ours so it reads at a glance.
The first-year figures, in the summary table and on the detailed table's first line, give what each option costs a month over its first year: each published plan's monthly price, cheapest to dearest, or a published project range spread over twelve months, plus twelve months of the published hosting and care where its source gives them; changes past a care plan are not counted. Renewal prices and plans whose billing period is unclear stay out of it, and an option that publishes only an average or a minimum gets no figure.
The ranking is ours. We list our own studio first, as our pick for a business that wants its site designed and looked after for it, and the other options in the order we would suggest them, each for the reader its card names. The summary table's words are our summary of each option's own pages, with a source wherever a fact is stated; Not published means no source we read gives it.
In the detailed table, each row is a yes or no question, answered for every option from its own page or a published price guide: a half mark is a yes with the condition its detail states, and a dash means the option does not publish the answer. A row stays in the table only when at most one option leaves it unpublished.
Checked on 27 October 2026.
Sources
18 sources
- 1alambic.studio, Pricing, read 27 October 2026
- 2Squarespace, Pricing, read 27 October 2026
- 3Expertsure, How much does a website cost UK 2026? Full price guide, read 27 October 2026
- 4Shopify, Pricing, read 27 October 2026
- 5WordPress.com, Pricing, read 27 October 2026
- 6European Central Bank, Euro foreign exchange reference rates, read 27 October 2026
- 7Webflow, Pricing, read 27 October 2026
- 8Framer, Pricing, read 27 October 2026
- 9Hostinger, Website builder, read 27 October 2026
- 10Wix, Premium plans, read 27 October 2026
- 11Wix Help Center, Exporting or embedding your Wix site elsewhere, read 27 October 2026
- 12WordPress.com Support, Export your website’s content, read 27 October 2026
- 13Whito, How much does a website cost in the UK? Web design prices 2026, read 27 October 2026
- 14Fhoke, Web design London prices explained, read 27 October 2026
- 15Whito, What marketing really costs UK businesses in 2026: 128 published prices analysed, read 27 October 2026
- 16Whito, Marketing retainer cost UK 2026, read 27 October 2026
- 17Clutch, Top web designers in London, read 27 October 2026
- 18Squarespace Help Center, Export your site content, read 27 October 2026